Building ‘Tu Amiga Psicóloga’ – Empowering Rotciv’s Online Presence

Client Background

Rotciv, known as “Tu Amiga Psicóloga,” is a licensed clinical psychologist with over a decade of experience. She is dedicated to supporting individuals through their healing journeys with empathy and professionalism. (tuamigapsicologa.com)

Project Objectives

Rotciv sought to create a comprehensive online platform to:

Our Approach

  1. Website Design and Development:
    • User-Friendly Interface: Designed an intuitive layout that allows visitors to easily navigate through services, resources, and contact information.
    • Responsive Design: Ensured the website is accessible and visually appealing across all devices, enhancing user experience.
    • Interactive Features: Included a questionnaire that allows patients to select different pain points they identify with and get a recommendation. As well as  a newsletter subscription to keep patients updated with valuable content and information. 
  2. Content Strategy:
    • Professional Information: Highlighted Rotciv’s qualifications, therapeutic approach, and areas of expertise to establish credibility.
    • Educational Resources: Delivered insights into mental health topics through the newsletter rather than a blog.
  3. Search Engine Optimization (SEO):
    • Keyword Research: Identified relevant keywords to improve search engine rankings and attract organic traffic.
    • On-Page SEO: Optimized meta tags, headings, and content to enhance visibility on search engines.

Outcomes

How the Website Benefits Potential Patients

Conclusion

By creating a tailored website for “Tu Amiga Psicóloga,” we have successfully supported Rotciv’s brand goals, enhanced her professional image, and provided a valuable resource for potential patients seeking mental health services.

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